Do Something Newell
The “Do Something Newell” campaign was developed for Visit Newell, a tourism agency serving the Newell region of Alberta. My involvement in the project included the creation of a wordmark, digital advertisements, billboards for the region, and a refresh of the Visit Newell logo. The project’s creative materials were also used as the basis for the Visit Newell website redesign.
The “Do Something Newell” campaign is planned to run through 2017 and beyond.