Visit Newell Logo Refresh

Visit Newell is a tourism agency that supports the Newell region of Alberta. This project is part of the larger “Do Something Newell” campaign.

Designed to be a modern take on the old logo, the redesigned logo incorporates a simplified and flat contemporary design. The old wordmark font is replaced with an elegant sans-serif typeface. The chosen typeface, Raleway, is reminiscent of the old font with similarities in their typographic anatomy, such as the four upper terminals in the “W”

Client

Visit Newell

Agency

Strong Coffee Marketing

Categories

Logo Design

Skills

Adobe Illustrator

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Visit Newell Redesign

Visit Newell is a tourism agency that supports the Newell Region of Alberta. The client requested an updated and modernized version of their old logo.

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